Vitamix is adding a stainless steel container for its blender assortment. The 48-ounce stainless steel container blends the clean styling of steel with the functionality of a durable, stain- and odor-resistant material that is also nonreactive and easy to clean.
The brand’s new container also allows the user to make quality blends with a heavy-duty container that has no chance of warping from overheated foods or breaking if dropped. The dishwasher-safe container is compatible with all the company’s full-size blenders.
“Vitamix users have different needs, desires and preferences when it comes to preparing meals for themselves and their families— and many of our customers expressed a desire for a stainless steel container,” said Scott Hackman, vp/strategy, brand and marketing operations at Vitamix. “The new 48-ounce stainless steel container answers those needs, while at the same time ensuring users have the same ability they have always had to make healthy, high-quality blends with ease.”
The container’s clear, BPA-free Eastman Tritan lid with a leak-proof seal allows users to monitor progress. The container also features Vitamix Self-Detect technology, which allows Ascent/Venturist series blenders to automatically recognize the container and adjust blend settings accordingly to its size.
The new stainless steel container retails for $199.95 and is available on the company’s website. It is backed by a three-year warranty.