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Taylor Preps Rabbit, Chef’n Holiday Gift Lineup

Taylor Precision Products showcased its holiday offerings from the Rabbit wine accessories and Chef’n kitchenware brands, as well as the company’s line of kitchen and bath scales, at an event on July 26 in New York City.

With the Rabbit wine accessories and barware brand celebrating its 15th anniversary, the company said it has updated the brand via new products and new packaging. The new packaging has been streamlined for a more modern, visual aesthetic in order to help it stand out on retail shelves, the company noted.

At the holiday event, Rabbit showcased new wine accessories, including the Aero wine opener, which utilizes air pressure to open a bottle of wine. The Aero is scheduled to launch exclusively at Williams Sonoma in August and will be available at other major retailers soon after. The Aero has a suggested retail price of $74.95.

Additionally, Taylor also showcased the new Rabbit stainless electric corkscrew, with a suggested retail price of $99.95, and aerator, with a suggested retail price of $24.95, as well as additional wine and beer accessories that will also begin shipping next month.

Meanwhile, Chef’n put the spotlight on several of its top-selling kitchen tools, including its latest introduction, the MeasureUp beaker set, which features an exterior measurement slide that can be used as a tare system. According to the company, the set is made of borosilicate glass, a new material that Chef’n is working with and plans to introduce additional tools in this material in the future. The MeasureUp beaker set has a suggested retail price of $29.99.

In Taylor’s kitchen and bath scale assortment, the company showcased its latest lineup, which will be shipping next month as well. The holiday preview highlighted an adjustable probe thermometer, with a suggested retail price of $14.99, super loud timer, suggested retail price of $12.99 and a citrus line of kitchen scales that feature images of oranges, grapefruit, lemon or limes, with suggested retail prices of $19.99 each.



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