The company said the offerings aim to optimize the drinking experience for consumer with vacuum-insulated, wide mouth stainless steel bottles and multi-use lids that can be mixed and matched to accommodate varying hydration needs.
“We’re incredibly excited to celebrate Takeya’s growth over the past year. Our passion for high-performing and sustainable hydration solutions has allowed us to outpace competition in the category,” said CEO John Lown. “Our focus for the year ahead is on investment in product innovation and company growth via an elevated leadership team and brand-new headquarters.”
Takeya’s new bottles and accessories include and updated color palette for its Actives spout bottles, that features six new, on-trend hues including Pantone’s Color of the Year, Coral.
It will also unveil a new leak-proof straw lid allows consumer to enjoy a tilt-free drinking experience, designed for situations such as mid-workout sips, commute and other types of on-the-go hydration.
Another new hydration solution is the new 16-ounce Comfort Sip and 17-ounce Traveler that are designed for hot beverages such as coffee or tea.
Takeya is also continuing to grow its kid-focused bottles with 14-ounce sizes that are designed to fit backpacks and lockers. The kids straw collection also features new colors. The company is also showcasing its new camo bottles that it said come in timeless, muted dark teal, olive, purple and gray, and feature Takeya’s signature spout lid.