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So Young To Showcase Eco-Friendly Lunch Totes At NY NOW

So Young will bring its collection of eco-friendly lunch totes, water carriers, coolers and other accessories to the upcoming NY Now market. NY Now is scheduled to be held August 12 to 15 at the Jacob K. Javits Center in New York City.

The company will showcase its latest designs of lunch totes, coolers, backpacks and other accessories, with designs for kids, including a unicorn, dinosaur, bunnies, rocket ships, robots and several others. Adult-focused designs include florals, bicycles, and other motifs.

In addition, the company will showcase its new Lunch Poches. The company explained they are designed to uplift the lunch experience, pairing modern design with environmentally-minded materials. The Poches are made of  washable paper or machine washable linen and available in a range of modern prints. The materials are washable and include removable inserts for cleaning. There are insulated interior for packed lunches to stay hot or cold.



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