Elevated Vegan, Convenient Coffee Lead 2021 Food Trend Predictions

Tastier vegan foods, convenient coffee and cacao-based treats will be all the buzz in 2021, according to a new food trend report from WGSN, a global trend forecasting organization.

WGSN’s Food & Drink forecasting platform recently named eight key food trends to watch for in 2021. The trends reveal what’s next in plant-based innovation, convenient quaffing, functional ingredients, and comfort food. According to WGSN, rapid changes fueled by COVID-19 have affected how consumers shop, eat and gather around food.

“With a focus on inspiring and informing strategic new product design, we used a consumer-first approach to analyze and forecast the trends food makers and brands need to know now for future success,” says Kara Nielsen, WGSN’s director of Food & Drink and a long-time food trend authority. “Our research points to these trends to meet consumer needs and desires next year and to inspire innovative new products with global potential.”

WGSN’s 2021 Food & Drink Trends are: