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Now Serving Opens In California

Now Serving, an independent gourmet housewares meets lifestyle store, has opened in Los Angeles, CA. The store, owned by Ken Concepcion and Michelle Mungcal, carries goods for both the home cook as well as professional chefs, he recently told TimeOut Los Angeles.

“It’s really just a mix of cookbook store meets Los Angeles lifestyle. But everything is pushed through this prism of food and culinary goods,” he told the media outlet.

The store carries an array of cookbooks that are arranged by region and country and the products found in the store, according to Concepcion, are those that became some of his go-to goods while working as a chef.



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