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Lifetime Brands Debuts New KitchenAid Assortment Of Accessories

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To celebrate the 100th anniversary of the KitchenAid brand, Lifetime Brands recently launched a selection of licensed non-electric kitchen tools and gadgets that offer designs said to commemorate the brand’s history.

Among the featured new collections are KitchenAid-themed experience kits that include an assortment of tools and accessories. Featuring products in a limited-edition passion red, the baking accessory kit is designed with KitchenAid’s iconic stand mixer in mind and includes measuring cups and spoons, a wire whisk and a spatula. The items are safe to use with all cookware, including non-stick, are heat-resistant to 450° Fahrenheit and are dishwasher safe.

Playing to KitchenAid’s long history of offering appliances in a variety of colors, Lifetime is introducing kitchenware products in a series of shades, which includes misty blue. According to the company, misty blue is used to signify “an ode to the past.” In addition, other classic core colors will be featured and include white, available in the Gourmet and Classic lines, with either a matte or gloss finish.

With an eye toward baking, new products include a series of mixing bowls that are made of premium-grade materials, according to the company, and are offered in a host of colors that align with the KitchenAid stand mixer color palette.

New silicone baking mats are made from fiberglass and reinforced, heat-resistant silicone and are designed for baking or preparing popular one-pan meals and can also be used during the food preparation process. The mats are offered in three sizes: 9-inches by 13-inches, 13-inches by 18-inches and 10-inches by 15-inches.

A selection of measuring jugs feature a modern-style and have easy-to-read markings in both imperial and metric measurements. Available in 1-cup, 2-cup, 4-cup, and 8-cup sizes, these jugs also nest for easy storage.

Lifetime’s new line of KitchenAid-branded colanders are offered in a broad selection of colors. Offered in multiple sizes— 1.5 quart, 3 quart and 5 quart— the colanders are designed to nest for easy storage.

The redesigned KitchenAid shears are made from premium-grade steel and include a variety of items including utility kitchen shears, mini utility kitchen shears, bent shears, seafood shears, herb shears and poultry shears. All products in the line are dishwasher safe.

Targeted for a spring launch, Lifetime under its KitchenAid line is launching a universal handle for high-piece-count sets, including the 15-piece tool and gadget set and the 5-piece tool and gadget set with crock. The handles are glossy with matte textured accents.



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