This year, Le Creuset is bringing its new product collection, Oasis, to the retail market. Oasis was inspired by mid-century modern design with an emphasis on using the goods outdoors.
“[The line] is about creating your own personal oasis, if you will,” said Jarrod Daughtry of Le Creuset. “It’s a great color story that we launching with a lot of newness around outdoor grilling techniques… A lot of people don’t realize that you can use our patented cast iron directly on your grill.”
The company previously showed the line at the Atlanta International Gift & Home Furnishings Mart in January, followed up with its debut in Dallas in Le Creuset’s newly-opened showroom. The company will also show the new line, which was built around the fresh green of Palm, the lemony yellow of Soleil, the azure-blue of Caribbean and the blush pink of the brand’s latest limited edition hue: Hibiscus.