Strong order writing, buzzworthy programming and industry-exclusive special events highlighted the recently-concluded Summer 2019 Las Vegas Market, said International Market Centers (IMC). The show took place from July 28 to August 1 at the World Market Center.
“Buyers at Summer Las Vegas Market were here to buy and exhibitors reported steady order writing,” said Bob Maricich, CEO of IMC. “Market goers attended exclusive industry-leading events and experienced dynamic, top-notch sourcing offered only at Las Vegas Market this summer.”
The market upped the ante on programming, resources and partnerships with trade organizations in preparation for the summer edition.
The Market’s gift category features more than 2,700 resources in permanent showrooms and temporary exhibits throughout campus. Category growth in Building C translated into a strong overall market for exhibitors. This summer, the gift category expanded by more than 105,000 square feet with 35+ brands opening new and expanded spaces or renewing their commitment to IMC for the market.
The Pavilions at Las Vegas Market showcased 500+ temporary gift and home lines in a new floorplan that featured all five core destinations under one roof. Exhibitors in the Pavilions reported solid leads and a steady stream of cross-category buyers, according to the market.
And, said Maricich, the planned programming, including the 2019 CEO Summit, was also a hit for attendees.
“We lauded industry leaders, celebrated successes, provided vital business-building information and came together to lend our support to an organization that is truly making a difference in the world. This series of exciting moments ends IMC’s summer gift and home market season on a high note,” he said.