Drop, a smart kitchen platform, has added Cynthia West as vp/global sales. The Drop platform specializes in recipe and kitchen appliance technology.
West, who joins the team from her home base in California, brings 20 years of experience in scaling tech businesses such as Audio Highway and Project Insight. She comes to Drop from Pros, where she led and coached the sales team to the company’s largest SaaS deal at that time, the company said.
“Cynthia joining our team, with her years of sales leadership, signals a real evolution in where Drop is going,” said Ben Harris, CEO and co-founder of Drop. “With her guidance and support we are dramatically improving the product offering for our current appliance partners, and spreading that value to all the appliance manufacturers looking for support in getting their appliances connected.”
The Drop platform, which includes the Drop Kitchen Scale, is compatible with small appliances such as Instant Pot and Thermomix.