BIA Cordon Bleu will showcase the new BIA Kitchen & Home collection, for the first time at IH+HS, scheduled to be held in Chicago, March 2 to 5. The new brand focuses on home accessories such as accessories for serving and entertaining, home décor, as well as decorative storage.
According to the company, the collection has a Scandinavian design influence and features clean design, use of natural materials and a mostly neutral color palette. It also features global influences and will evolve with new trends and other influences in the future.
The brand is designed to appeal to Millennials as a complement the company’s core business of dinnerware, bakeware and serveware. The new product assortment includes a wide assortment of serving pieces including bamboo trays and platters, silicone trivets, as well as porcelain plates, mugs, bowls and other functional yet decorative pieces.