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The National Restaurant Association has announced that it is keeping its annual show in Chicago’s McCormick Place through 2016.
After thorough review of options, the National Restaurant Association signed a new five-year agreement with the Metropolitan Pier and Exposition Authority (MPEA) and the Chicago Convention & Tourism Bureau (CCTB), the NRA said in a prepared statement.
“We continue to strongly believe that Chicago, Illinois, is a world-class destination that provides outstanding business facilities, along with sensational culinary, cultural and entertainment assets,” said Dawn Sweeney, National Restaurant Association President and CEO. “Our 66,000 attendees and exhibitors from all 50 states and more than 100 countries deserve and expect excellence - and Chicago delivers."
The announcement comes on the heels of recently signed state law aimed at lower exhibitor costs by allowing companies to do more of their own booth set instead of requiring exclusive use of show-floor union labor.
Both Mayor Richard Daley and Illinois Governor Pat Quinn, attended an event announcing the NRA’s new agreement, along with an several other government officials and tourism industry representatives.
“Along with all that the city of Chicago has to offer, McCormick Place - with the new legislation being implemented - will now provide an exhibitor-friendly, hassle-free and cost-effective facility that makes for an outstanding trade show environment," Sweeney added.
City leaders showed strong support for the NRA's decision to remain in Chicago for another 5 years, citing how the event is a crucial component of the city's tourism and convention business.
“This is a very important announcement, both because it continues the historic relationship between Chicago and the NRA and, of course, because of the significant economic impact the show has on our city,” said Mayor Daley.
“Thanks to the major steps we have taken to improve McCormick Place, more trade shows are choosing to locate right here in Illinois,” said Governor Quinn. “Conventions like the National Restaurant Association Show provide a tremendous boost to our economy and create jobs, and we are proud that they have chosen to stay in Chicago for years to come.”